Exact Terms

Startup Validation term

Interview guide: meaning, examples, and expert terminology.

Structures conversations around real behavior instead of leading questions.

What it means

Plain meaning

Structures conversations around real behavior instead of leading questions.

Aliases

discussion guide, customer interview script

People say / experts say

People usually say

  • talk to users
  • questions
  • interview
  • customer discovery

Experts usually say

Interview guide, Research question, Jobs to be done, Evidence standard

When to use it

Use it when

Your rough ask sounds like: talk to users, questions, interview. The term gives your research assistant a clearer problem shape.

When not to use it

Do not use this term to seek approval for an idea. Use it when you need evidence, assumptions, decision criteria, or behavior-based learning.

Copy-ready handoff phrase

Create an interview guide with behavior-first questions and no leading prompts.

Before and after examples

Prompt upgrade

Weak ask: Validate this talk to users.

Exact Terms ask: Create an interview guide with behavior-first questions and no leading prompts.

Handoff examples by use case

Research prompt

Turn this idea into research using Interview guide and adjacent concepts: Research question, Jobs to be done, Evidence standard. Separate assumptions, evidence, and decision criteria.

Interview prompt

Write behavior-first customer questions that test Interview guide without leading the participant.

Decision prompt

Define the evidence required to decide whether Interview guide is strong enough to continue, change direction, or stop.

Common mistake

What goes wrong

Asking whether an idea is good before defining the assumption and evidence standard.

Better move

Use Interview guide with the related vocabulary trail: Research question, Jobs to be done, Evidence standard.

Related terms

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