Intent page
Customer discovery prompt terms for sharper market research.
Use these terms when you need to understand a market without asking leading questions or collecting vague validation.
Use these terms
Research question
Turns curiosity into a decision-ready learning target.
Hypothesis
States what you believe and what evidence would change your mind.
Customer segment
Groups people by shared pain, urgency, context, and alternatives.
Switching cost
Explains why people stay with the current workaround.
Interview guide
Structures behavior-first customer conversations.
Evidence standard
Defines how much proof is enough to make a decision.
Prompt pattern
Better prompt
Turn this market question into research questions, hypotheses, customer segments, switching costs, interview guide, and evidence standard.
Common questions
Why avoid asking AI to validate an idea?
Validation language encourages confirmation. Research vocabulary forces the prompt toward evidence and falsification.
What makes a better discovery prompt?
It names the decision, risky assumptions, customer segment, current alternatives, and evidence threshold.