Intent page
Customer discovery prompt terms for sharper market research.
Use these terms when you need to understand a market without asking leading questions or collecting vague validation.
Use these terms
Research question
Turns curiosity into a decision-ready learning target.
Hypothesis
States what you believe and what evidence would change your mind.
Customer segment
Groups people by shared pain, urgency, context, and alternatives.
Switching cost
Explains why people stay with the current workaround.
Interview guide
Structures behavior-first customer conversations.
Evidence standard
Defines how much proof is enough to make a decision.
Prompt pattern
Better prompt
Turn this market question into research questions, hypotheses, customer segments, switching costs, interview guide, and evidence standard.
Related guides
How to turn vague customer feedback into research terms.
A copyable prompt for turning vague customer feedback into research questions, hypotheses, customer segments, evidence standards, and next interviews.
Objection handling prompts for B2B SaaS copy.
Copyable objection handling prompts for B2B SaaS copy, buyer doubts, proof points, switching costs, alternatives, and message hierarchy.
Startup validation prompts for testing risky assumptions.
Copyable startup validation prompts for testing risky assumptions, assumption mapping, fake door tests, demand signals, willingness to pay, and evidence standards.
Startup idea validation terms for founders using AI.
Startup idea validation vocabulary for AI prompts: stage-gate process, problem-solution fit, riskiest assumption, assumption mapping, demand signals, fake door tests, and willingness to pay.
Common questions
Why avoid asking AI to validate an idea?
Validation language encourages confirmation. Research vocabulary forces the prompt toward evidence and falsification.
What makes a better discovery prompt?
It names the decision, risky assumptions, customer segment, current alternatives, and evidence threshold.